Natural design

Natural design

Nature designs all the time.

It designs by leveraging powerful mathematical formulae.

It creates patterns which other living being find attractive and fascinating.

The shapes nature generates are perfect.

Perfect to that extent that human designers often imitate nature.

This process, known as biomimicry, is an important inspiration for Design Thinking.

Much of the challenge of Design Thinking today is one of creating things which are in harmony with nature.

We want to preserve our environment, as well as have commercial success while serving people.

This is not a simple task.

Getting one or two of those right may be easier.

Getting them all right requires enormous amounts of Design Thinking.

Nature has mastered this process a long, long time ago.

Feel free to take inspiration from it.